It Doesn’T Have To Be Crazy At Work

It Doesn’t Have to Be Crazy at Work is a direct successor to Rework, the instant bestseller that showed readers a new path to working effectively. Now Fried and Heinemeier Hansson have returned with a new strategy for the ideal company culture – what they call “the calm company”. It is a direct attack on the chaos, anxiety and stress that plagues millions of workplaces and billions of people working their day jobs.

Working to breaking point with long hours, excessive workload, and a lack of sleep have become a badge of honour for many people these days, when it should be a mark of stupidity. This isn’t just a problem for large organisations; individuals, contractors and solopreneurs are burning themselves out in the very same way. As the authors reveal, the answer isn’t more hours. Rather, it’s less waste and fewer things that induce distraction, always-on anxiety and stress.

It is time to stop celebrating crazy and start celebrating calm.

Fried and Hansson have the proof to back up their argument. “Calm” has been the cornerstone of their company’s culture since Basecamp began twenty years ago. Destined to become the management guide for the next generation, It Doesn’t Have to Be Crazy at Work is a practical and inspiring distillation of their insights and experiences. It isn’t a book telling you what to do. It’s a book showing you what they’ve done—and how any manager or executive no matter the industry or size of the company, can do it too.

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